Welcome to Chapters Financial Limited


Chapters Financial LimitedWe are Chartered Financial Planners and Independent Financial Advisers (IFA) offering bespoke financial planning and advice for individuals, businesses, trustees and charitable trusts. Located in the High Street, Guildford, Surrey, (GuildfordIFA) we specialise in financial planning advice on Pension and Retirement Planning, including Pensions in Divorce and Self Invested Personal Pensions (SIPPs), Investments, Insurance, Private Wealth Management, Tax Planning, Inheritance Tax Planning and overall Financial Planning.

We are happy to offer to work on a fee basis, commission basis or a combination of the two, whichever suits you best. An initial consultation, usually lasting approximately 1 hour, is at no charge and we can decide together in that time the way we can provide you with the appropriate advice and planning.

When working on a commission basis this usually requires the adviser to sell you a product and you have to buy said product to allow the adviser to be paid. This deal is sometimes ‘packaged’ under the heading of financial advice. This will also mean that when you meet your adviser for a review, they may not earn anything. Therefore, they may be keen to sell you something to make it worth their while. I have heard many clients say that they never really wanted to see their previous advisers because the hard sell would inevitably follow.

As an alternative, by working on a fee basis, the ‘deal’ for the advisers income has already been done, therefore there is no pressure to sell products. The subsequent  financial advice may lead to a product sale, but only when it is required, rather than an objective for a sales person. The implementation of a pension or investment is a by-product of the process and may be arranged on a nil commission basis to ensure that double charging does not occur.  Also, in the case of a review, you and your adviser can negotiate how this additional work is going to be paid for.  

Keith Churchouse, director of Chapters Financial Limited, is a Fellow of the Personal Finance Society (FPFS), by examination from the Chartered Insurance Institute (CII). Keith is also a Certified Financial Planner, Chartered Financial Planner and has a BA (Hons) degree in Financial Services. In addition, Keith was the 4th Adviser in the UK to achieve the certification of BS ISO 22222 Personal Financial Planner. He is also a Resolution Accredited Financial Neutral by examination (2006). Keith also has the CII exam in Long Term Care (CF8).

Retirement PlanningWhen considering their financial planning and wealth management, many clients have established their aspirations and objectives for the future. These plans can change as circumstances change and we recommend that you review your financial planning on a regular basis to ensure that your pensions, savings and investments are still in tune with your original (and changing) plans. Many feel that an annual review is appropriate, but personal changes can occur at anytime. However, don't forget that changes in legislation, the effects (and possible concerns) about inflation and investment markets can have an effect on what you want to achieve with financial services.

Using pensions as an example, a regular review is recommended to ensure that they are meeting your expectations and on target to meet your aspirations for the future. Having achieved many national awards for our financial planning advice, we are well placed to help you with a review and to provide any additional recommendations if required. Let us know what you want to achieve in retirement and we will look forward to helping you with your financial planning strategy.

Our latests awards are the Financial Adviser Life & Pensions awards 2012: Winner Online IFA of the Year 2012, Commended Small IFA Firm of the Year 2012.

One 'planning tool' that should help with your investment or pension planning is asset allocation. This enables us to consider a spread of investment and pension funds over various sectors of the investment markets. This can provide diversity and the potential to reduce investment risk whilst helping to maintain returns.

We look forward to helping you with your independent financial planning. We thrive on the referrals our existing clients provide to us and hope that the service and advice that we offer meets your needs both now and into the future.


Latest Press Comment:

CBI forecasts UK growth in second half of the year - 10th May 2012 - FT Adviser

Latest Podcast (by audio courtesy of BBC Surrey):

Budget 2012Comment on the Budget 2012 - 22nd February 2012 with Nick Wallis on BBC Surrey

You can follow Sarah Gorrell on twitter @sarahjgorrell

Guildford Shakespeare CompanyProud to Sponsor the Guildford Shakespeare Company.

2012-05-10 Money Marketing

Chapters Financial director Keith Churchouse says: “I would be surprised if we see much growth at all this year but I remain hopeful that we will see around ...

2012-05-03 FT Adviser

Director Keith Churchouse said he was “thrilled” with the win, adding: “This is one of the best ceremonies around, and is testament to the growing ...

2012-05-03 Money Marketing

Chapters Financial director Keith Churchouse says: “The banks are starting to realise the middle market will not pay a fee for financial advice.

2012-04-12 Citywire

I will soon be studying for the Institute of Financial Planning Certificate in Paraplanning. I have been a paraplanner with Chapters Financial since January 2012, and I have worked in financial services since 2002. It was a natural progression from my ...

2012-03-22 Money Marketing

Chapters Financial director Keith Churchouse got into financial planning when his dream career of being a draughtsman was overtaken by technology.

2012-03-22 Money Marketing

Chapters Financial Planning director Keith Churchouse says: “Inflation could fall to below 2 per cent at the end of the year because there has been a ...

2012-03-15 FT Adviser

Verdict: Keith Churchouse, director at Surrey-based Chapters Financial said: “Four per cent for five years is reasonably attractive, but not overly exciting ...

2012-03-08 FT Adviser

Keith Churchouse, founder of Surrey-based Chapters Financial, said: “Cash Isas are not the most exciting of products and this is a gimmick, but gimmicks ...

2012-03-08 Money Marketing

Churchouse: Charles Stanley stockbrokers have also been indicating there is still mileage in gold and although gold has reached a physical record high in ...

2012-03-06 New Model Adviser

Keith Churchouse, director of Guildford-based Chapters Financial, ...

2012-03-01 FT Adviser

Keith Churchouse, director of Chapters Financial, who recently rebranded from Churchouse Financial Planning ...

2012-02-24 Money Marketing

Chapters Financial Planning director Keith Churchouse says: “Modelling tools are OK and I think as a basis to consider recommendations they are useful but ...

2012-02-23 FT Adviser

Keith Churchouse, director of Guildford-based Chapters Financial, said: “Aldermore is relatively new to the mass market and is being quite aggressive in its ...

2012-02-09 Money News

Her comments follow those of Keith Churchouse, director of Chapters Financial Limited, who recently claimed taking regular advice on pensions is a prudent ...

2012-02-09 IFA online

Although he has put his own attempts on hold, Keith Churchouse, director of Chapters Financial, still feels there is a future for simplified advice and ...

IFA Logo